Sol Cano

I designed the visual identity for a concept smoothie shop based in Mar Azul, Buenos Aires. This project felt deeply personal to me, as Mar Azul is my favorite place and one I’m very familiar with. My main challenge was capturing the local "vibe" as faithfully as possible through the generated imagery. To achieve this, I defined a full brand system: from logo variations to color palettes and typography, and used a mix of tools like Adobe Illustrator, Photoshop, and CapCut, while also incorporating AI (Nano Banana, Seedance, and Firefly) to bring the brand’s atmosphere to life.